ONLINE MARKETING

Online Marketing is a marketing communication activities using the Internet media. Initially, the pages static HTML format that can be accessed by Internet users. That was the beginning of the website that became a kind of 'online brochure' and even 'kantorkedua' for companies to display the teak itself to the world. On the growth of online marketing is not only the media websites, but also email and other applications that run on top of Internet protocol. As part of marketing activities using the Internet media, online advertising (advertising on the Internet) to study the interesting especially for marketers and business generally. What is advertising on the Internet? Initially, Internet advertising in the media is the material that has been running ads in the conventional media (television, magazines, newspapers) to the website. However, in its development, the characteristics of Internet media is able to maximize the results obtained through advertising activities on the Internet. This makes the media the Internet is now used as part of the mixture pamasaran (marketing mix) with a different approach, according to the characteristics of the media and the target audience who want to achieve. Activity commonly used in Internet advertising in the media is to install a banner (banner ad). However, a claim that the marketing communication is not complex enough just the way like that. It takes strategy, creativity and accuracy of measurement and the possibility that there mengkonvergensikan. For example, using the strategy through viral email marketing, developing product-specific site separate from the corporate site, webtorial design pages, create advert-gaming, synergize with mobile marketing, online surveys / polls, and other strategies. In addition to the above activities, advertising, advertising techniques also have a cheaper and efficient, that is to use search engines (Search Engine Otimization). With SEO, the website will be easily found in search engines and the higher the possibility to visit at this time because 80% internet users search for data by using a search engine as the basis for initial searches. There are still many other possibilities in the development of advertising on the Internet. Together Jojashop.com online marketing consultant, you will be ready to realize the achievement markerting online campaign, you approach with an effective and efficient (http://www.jogjashop.com/)